Ten years ago, the International Council of Reflexologists (ICR) embarked on a bold initiative to inform the world of the benefits of reflexology. Since that historic decision, their statement “global awareness begins at the local level” has fostered an ever-increasing worldwide movement known as “World Reflexology Week” (WRW).
Annually, during the last full week in September, reflexologists around the globe take time to step out and educate their local communities about hand and/or foot reflexology. This year’s WRW takes place September 20 to 26.
Being a part of a global event such as this will leave you feeling supported and “warm & fuzzy” inside . It’s fun to think of people in far-away places out there doing exactly what you’re doing at the same time! A wonderful approach is to join up with other local reflexologists in your own community to pool your ideas, resources and time. (Make sure to take pictures and send them and a report of your event to both the Reflexology Blog and the ICR to post.)
The International Council has posted information on their website to help even the worst organized and promotion-shy of us to shine during this year’s celebration. The free package provides step-by-step instructions on how to plan an event to generate lots of local awareness around reflexology and health. (Fulfilling this much-need role in your community will of course also lend exposure to your own practice as a reflexologist.) The package includes an event planning worksheet (and sample), news release template (and sample), brochure, poster, WRW logos that you can use and discount coupons to give away to promote your event and business. They suggest many, many ways in which you can expose your community to the benefits of reflexology and your services, so check it out.
World Reflexology Week can serve to promote reflexology, generate more consciousness in regards to health, and establish your position in the community as the go-to person for therapeutic hand and foot reflexology. What other reasons do you need to participate?
What are you planning to do for World Reflexology Week? What wonderful things have you done in past years? Share them with us please!