A mission statement is a public declaration of who you and your business are. It’s why you exist. It’s your values, what you stand for, your promise to the public.
Your mission statement is the foundation upon which your entire business is built and operates. It’s what you go back to in times of doubt and decision-making. Will this course of action meet our mission? When first creating a business for yourself, or reinventing an existing one, start there.
Read the Academy’s mission statement and then share yours below. Inspire us!